SayHi Eurovision Kids Friendship Campaign

The 2024 campaign is returning! 

In November 2024, for the fifth consecutive year, the “#SayHi – A Eurovision Kids Friendship Campaign” will once again bring children from all over Europe together to celebrate inclusion and friendship. Facilitated by their respective public broadcasters, children will participate in a dance that symbolizes these core values.

NRK has produced the 2024 common song "FERDIG SNAKKA" (“Case Closed”), which will be adapted, translated, and produced in the native languages of all participating broadcasters. The song's message reinforces the idea that everyone is welcome, good enough, and encouraged to be themselves ("End of Discussion"). The song aims to empower kids, boosting their inner “coolness,” and helping them feel confident about who they are.

Campaign Details:

- From September 2024, a variety of content items and experiences will explore the campaign's themes and messages.

- In November 2024, the international version of the song will be released.

- From Monday18 November to Friday 22 November 22, broadcasters will provide their own coverage and conduct related activities throughout a dedicated #SayHi week, including potential live broadcasts or offline events.

Broadcasters involved:
We’re delighted to confirm the participation of the following broadcasters

- ZDF/Kika (Germany)

- LRT (Lithuania)

- NRK (Norway)

- RTVE (Spain)

- SRF (Switzerland)

The call for participation is still open, and EBU Members have until September 15 to return the agreement to join this vibrant celebration of inclusion and friendship. Any interested broadcasters are invited to reach out to rossignol@ebu.ch for more details.

To learn more about the campaign, here is the 2023 report, where you will find more information about the campaign's implementation, the participating broadcasters' efforts, the impact on audiences across Europe, and the collective celebration of the message "We All Belong".

Let's make next year's campaign even more memorable together!

Previous Campaigns

2023

7 EBU members participated in the 2023 campaign, showcasing their versions of the song "Sveve Høyt" (“We’re Flying”):

ORF (Austria) - "Wir fliegen"

GPB (Georgia) – "ჩვენ გავფრინდებით" ("chven gavprindebit")

ZDF/Kika (Germany) – "Wir fliegen"

LRT (Lithuania) – "Šokim kartu"

NRK (Norway) - "Sveve Høyt"

RTVE (Spain) – "Volamos"

An international version of the song was also made available for a wider audience.

2022

10 EBU Members took part in the 2022 campaign with the song “Den ene” (“The One”). You can take a look at their songs and videos below and watch the international version of the 2022 song here.

• NRK (Norway) "Den ene", video in Sámi language, video in sign language
• KiKa/ZDF (Germany) "I bi da für di" / video in sign language
• LRT (Lithuania) "Vienintelis toks"
• France Télévisions (France) "Là pour toi"
• SRF (Switzerland) "I bi da für di" / video in sign language
• Czech Radio (Czech Republic) "Cesta za štěstím"
• RTP (Portugal) "Um Mundo Melhor"
• RTVE (Spain) "Junto a ti"
• RTVSLO (Slovenia) "Skupaj"
• RTE (Ireland) "The One"

2021

In 2021, for the second year running, NRK produced a common song named “Dynamitt” that all participating broadcasters were asked to adapt, translate and produce in their own language.
10 public broadcasters took part in the campaign:

• NRK (Norway):  Website - Video - Video in sign language
• KiKa/ZDF (Germany): Website - Video
• LRT (Lithuania): Website - Video
• France Télévisions (France): Website - Video
• SRF (Switzerland): Website - Video - Video in sign language
• Czech Radio (Czech Republic): Website - Video
• Rai (Italy) - Website - Video
• RTVE (Spain): Website
• BBC (United Kingdom) - Video
• RTE (Ireland): Website - Video

You can watch the International Version of the song here and learn more about the 2021 campaign in this report, where you will find an overview of trends and examples of the participating Members' work, compiled from individual insights.

Music and movement bring people together. Don’t be shy and #SayHi!

Details

#SayHi Common week: 18-22 November 2024

Members Only

2024 Participating broadcasters

ZDF/Kika (Germany)

LRT (Lithuania)

NRK (Norway)

RTVE (Spain)

SRF (Switzerland)

Partner

Contact