AIDI Spotlight on France Télévisions' AI work
30 Oct 2023
In this AIDI Spotlight, French public service broadcaster France Télévisions invited us to discover their work with AI and data, and introduced their teams.
AIDI Spotlights are Members-only sync calls, in which each month a Member organization is put under the spotlight. Please contact Lalya Gaye if you're not yet an AIDI member and wish to attend these events.
France Télévisions: Data and AI at the service of content, and beyond
"At France Télévisions, France's leading broadcaster, AI and data are at the heart of content creation and distribution. We utilize user data to improve the experience, as our content becomes progressively better indexed and more accessible. But our commitment to data doesn't stop with our primary mission: the French public service broadcaster is also helping various support functions to better understand and leverage their data to benefit our employees.
For all of us in the industry, generative AI profoundly affects content creation and distribution, particularly in news coverage where issues like Fake News and transparency are paramount. The News MediaLab outlines its generative AI strategy, which spans across all our professions. Méta-Media, our observatory and foresight division, also revisits the Generative AI TrendBook released this summer, demystifying the technology and aligning it with real-world applications. Welcome to this new AIDI Spotlight at France Télévisions!"
Agenda
- “Data” at France TV: content, audience and support services
- Méta-Media: Trend Detection - Unpacking generative AI through professional use cases: How not to be replaced by AI
- Generative AI for News: Cross-functional governance with the MediaLab at the heart of the AI editorial project for news
- AI and Data at the service of content: Live media SDK, automatic subtitling, image analysis, and thumbnail selection...