A new study by Rai, translated by the EBU, examines the future of work in the media industry. The ongoing digital revolution and significant cultural shifts are pushing organizations to restructure their workforces and develop new skills. This report highlights major trends and factors influencing the labor market and human resources within the media sector.
Future job roles will increasingly focus on competencies rather than fixed roles. The report also outlines the competencies that public service media (PSM) will need in the coming years and aims to depict the professions that tomorrow's broadcasters and PSM will need.
This report is the abridged version of a more comprehensive study by Rai's research department - Rai Ufficio Studi.
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Contacts: Alessandra Zupi, Rai; Dorien Verckist, EBU.